Twinkies Never Die? Hostess CEO Says He’s Hopeful Brands Will Be Sold

But CEO Gregory Rayburn told CNBC today that as the company winds down its operations after failing to reach an agreement with a union, it will try to sell its various brands. There are 30 separate brands under the companies sugary umbrella.

“I’m certainly hopeful we can sell the brands and that the brands can live on,” Rayburn said. “They are iconic.”

So, if they come back, will they be Zombie Twinkies?

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  1. cwj posted this